You need to grow your plumbing or electrical business, and everyone says, “Advertise!” But where? Years ago, the biggest Yellow Pages ad drove the most traffic. Then came Google, shifting dollars toward websites and SEO. Now, even with significant SEO spending, the return on investment (ROI) often feels disappointing. Understanding ROI in Marketing A common […]
Smart Marketing for Plumbing and Electrical Businesses Read More »
I am sure you have heard the term; build it and they will come. It’s based on the movie Field of Dreams. Build a baseball field in the middle of nowhere and people will show up to watch baseball. There is much more to the story than that, but using that thought, think of your
Another year is basically in the books. If you own a plumbing company, this should have been your best year ever! There was more work that anyone could handle. If only we could find a few more plumbers so we could capture all the jobs that were available. This was one of those years that
What is Your Cash Flow Ratio? Read More »
I have encountered many different types of owners and managers in my career. Some are worth their weight in gold and with others, I am amazed at how they have survived in business. The “Super Tech” loves being in the truck. He just loves his customers and working with his hands. It gives him a
The Types of Owners Read More »
A plumbing company logo and a business man? There are a lot of great plumbers. Are you also great at the business of plumbing? They are two different things. It takes many years to learn the trade and become a licensed plumber. Who taught you how to run the business and make money? You are
Plumbing Business Basics© – 2 Day class Read More »
